Ann Chambers Books

Power branding
Power branding

By Ann Chambers

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In her new book, Power Branding, Ann Chambers examines marketing and branding of electricity - what it is, how branding takes place, and what its benefits are for electric utilities, marketers, and...

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Family Holiday Favorites
Family Holiday Favorites

By Ann Chambers

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Carver s Tomatoes
Carver s Tomatoes

By Ann Chambers

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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