Brad Fay Books

The Face-To-Face Book: Why Real Relationships Rule In A Digital Marketplace
The Face-To-Face Book: Why Real Relationships Rule In A Digital Marketplace

By Brad Fay, Ed Keller, Edward B Keller, Keller, Ed, Fay, Brad

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THE BEST MARKETING BOOK OF THE YEARWinner of the American Marketing Association’s Berry-AMA prizeIn 1848 gold was discovered in California, setting off a frenzy that sent men and women from across...

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The Face-To-Face Book: Why Real Relationships Rule In A Digital Marketplace
The Face-To-Face Book: Why Real Relationships Rule In A Digital Marketplace

By Brad Fay, Ed Keller, Keller, Ed, Fay, Brad

Average: 0.00, 0 Ratings

THE BEST MARKETING BOOK OF THE YEARWinner of the American Marketing Association’s Berry-AMA prizeIn 1848 gold was discovered in California, setting off a frenzy that sent men and women from across...

Read More

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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