Chip R. Bell Books

Inside Your Customer's Imagination
Inside Your Customer's Imagination

By Chip R. Bell

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“A journey into a powerful idea . . . the more people you involve as creators and contributors, the greater your innovation capacity.” —Polly LaBarre, New York Times-bestselling c...

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Dance Lessons
Dance Lessons

By Chip R. Bell, Heather Shea

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Magnetic Service
Magnetic Service

By Chip R. Bell

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Magnetic Service
Magnetic Service

By Bilijack Bell, Chip R. Bell

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Wired and Dangerous
Wired and Dangerous

By Chip R. Bell, John R. Patterson

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Customers today are picky, fickle, vocal, and “all about me” vain. With the reach and influence of the Internet, they are also powerful. If they receive poor or impersonal service, they...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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