Howard Morgan Books

Entrepreneurial Marketing
Entrepreneurial Marketing

By Leonard M. Lodish, Amy Kallianpur, Howard Morgan

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"Entrepreneurial Marketing provides entrepreneurs with the marketing concepts, methods, tactics, and strategies that can reduce the failure rate of new ventures by as much as sixty percent. This is...

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The Art and Practice of Leadership Coaching
Leading Organizational Learning
Leading Organizational Learning

By Marcia L. Conner, Marc J. Rosenberg, Howard Morgan

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Leading Organizational Learning brings together today's top thinkers in organizational learning--including Jon Katzenbach, Margaret J. Wheatley, Dave Ulrich, Calhoun W. Wick, Beverly Kaye, and othe...

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In the Shadow of Grace
In the Shadow of Grace

By

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Pancho and Me
Leaves from the Olive Tree
Leaves from the Olive Tree

By Howard Morgan

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Standing Against Anti Semitism
Mel Bay Fingerstyle Jazz Images Xmas
Marketing That Works
Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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