Ilkka A. Ronkainen Books

International Marketing, 2002 Update
Marketing: Best Practices
Czinkota International Business 2e IE
Czinkota International Marketing 3e IE
The future of global business
The future of global business

By Ilkka A. Ronkainen, Masaaki Kotabe, Michael R. Czinkota

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In the fast-paced world of global business, success is marked by the ability to stay on top of current events, to recognize new trends, and to react quickly to change. This book offers contribution...

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