Jannis Kallinikos Books

Data Rules
Data Rules

By Jannis Kallinikos, Michael Power, Cristina Alaimo

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A new social science framework for studying the unprecedented social and economic restructuring driven by digital data.Digital data have become the critical frontier where emerging economic practic...

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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