Kerry Johnson Books

Phone Sales
Phone Sales

By Kerry Johnson

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Referral Mindset
Referral Mindset

By Kerry Johnson

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Trust Based Selling
Trust Based Selling

By Kerry Johnson

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Negotiating the Deal
Negotiating the Deal

By Kerry Johnson

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Get to the Margins
Get to the Margins

By Holly Smith, Alisa Wagner

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Kak risovat rusalok
Kak risovat rusalok

By Kerry Johnson

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Neurolinguistic Selling
Neurolinguistic Selling

By Kerry Johnson

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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