Lon Safko Books

Life Is but a Dream
Life Is but a Dream

By Lon Safko

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Value Equation
Value Equation

By Lon Safko

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Dead or Alive
Dead or Alive

By Lon Safko

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Gratuitous Serendipity
Gratuitous Serendipity

By Lon Safko

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Never Give Up
Never Give Up

By Lon Safko

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Value Based Marketing
Value Based Marketing

By Lon Safko

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First Spam
First Spam

By Lon Safko, Gary Thuerk

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Alien Time
Alien Time

By Lon Safko

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Innovative Thinking Bible
Innovative Thinking Bible

By Lon Safko

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Related Articles from our Blog

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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