Michael Shuman Books

Going Local
Going Local

By Michael Shuman

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Going Local
Going Local

By Michael Shuman

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Small Mart Revolution
Small Mart Revolution

By Michael H. Shuman

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Going Local
Going Local

By Michael Shuman

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Small Mart Revolution
Small Mart Revolution

By Michael H. Shuman

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Small Mart Revolution
Small Mart Revolution

By Michael H. Shuman

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Local dollars local sense
Local dollars local sense

By Michael Shuman

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Raising Dough
Raising Dough

By ANNE ELIZABETH

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More and more entrepreneurs are using food-based businesses to solve social and environmental problems - and yet the majority of them report that a lack of access to capital prevents them from laun...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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