Moi Ali Books

Sales and selling
Sales and selling

By Moi Ali

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The DIY Guide to Marketing
The DIY Guide to Marketing

By Moi Ali

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The DIY guide to powerful publicity
The DIY guide to powerful publicity

By Moi Ali

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Few people have formal copywriting training, yet many are required to write powerful publicity material of one sort or another. Condensing years of the author's experience, this book aims to give t...

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Les Relations publiques
Les Relations publiques

By Moi Ali

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Erfolgreiches Marketing
Erfolgreiches Marketing

By Moi Ali

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Public Relations.
Public Relations.

By Moi Ali

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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