Paul Greenberg Books

CRM at the Speed of Light
CRM at the Speed of Light

By Paul Greenberg

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The Climate Diet
The Climate Diet

By Paul Greenberg

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“Useful and relevant. . . . Greenberg’s writing is clear and concise. Each section starts with easy tips . . . then wades into bigger, trickier concepts.” —New York Times Bo...

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Entirely personal
Entirely personal

By Greenberg Paul

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Resonant lives
Resonant lives

By Greenberg Paul

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Resonant lives
Resonant lives

By Greenberg Paul

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Resonant lives
Resonant lives

By Greenberg Paul

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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