Steve Lohr Books

Data-ism: The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else
Data-ism: The Revolution Transforming Decision Making, Consumer Behavior, and Almost Everything Else

By Steve Lohr

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By one estimate, 90 percent of all of the data in history was created in the last two years. In 2014, International Data Corporation calculated the data universe at 4.4 zettabytes, or 4.4 trillion...

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Go to
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By Steve Lohr

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By Steve Lohr

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Data ism
Data ism

By Steve Lohr

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Data Ism
Data Ism

By Steve Lohr

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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