William B. Gudykunst Books

Communication yearbook 26
Communication yearbook 26

By William B. Gudykunst

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Communication Yearbook 26 is devoted to publishing state-of-the-art literature reviews in which authors critique and synthesize a body of communication research. This volume continues the tradition...

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Language and ethnic identity
Language and ethnic identity

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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