William Winston Books

Risky business
Risky business

By Lynne Falkin McClure

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Defining your market
Defining your market

By Art Weinstein

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Defining your market
Defining your market

By Art Weinstein

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Guidebook to managed care and practice management terminology
Guidebook to managed care and practice management terminology

By Norman Winegar

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"In Guidebook to Managed Care and Practice Management Terminology, you'll join the students, practitioners, clients, and patients who are currently bewildered by an array of acronyms, terms, and co...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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