Marketing Strategy and Competitive Positioning

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Title: Marketing Strategy and Competitive Positioning
ISBN-10: 0-13-371253-2
ISBN-13: 978-0-13-371253-7
Author(s): Graham J. Hooley
Publisher: Prentice Hall, Prentice Hall Europe
Published: 1998
Format: Hardcover
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Pages: 758
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Description

Metadata

EAN: 9780133712537
ASIN: 0133712532
Prefix: 978
Group: 0
Group Name: English language
Group Identifier: 978-0
Registrant: 13
Publication: 371253
Check Digit: 7
Formatted: 978-0-13-371253-7

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