Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services

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Title: Winning New Customers in Financial Services: Using Relationship Marketing and Information Technology in Consumer Financial Services
ISBN-10: 0-273-62205-6
ISBN-13: 978-0-273-62205-5
Author(s): Neil Woodcock, Merlin Stone
Publisher: FT Pitman, Financial Times/ Prentice Hall, Trans-Atlantic Publications
Published: 1997
Format: Paperback
Subtitle: Login for full book details.
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Pages: 913
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Description

Metadata

EAN: 9780273622055
ASIN: 0273622056
Prefix: 978
Group: 0
Group Name: English language
Group Identifier: 978-0
Registrant: 273
Publication: 62205
Check Digit: 5
Formatted: 978-0-273-62205-5

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