Electronic Word of Mouth As a Promotional Technique

Electronic Word of Mouth As a Promotional Technique Login for the JSON version of this page.

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Title: Electronic Word of Mouth As a Promotional Technique
ISBN-10: 0-429-43289-5
ISBN-13: 978-0-429-43289-7
Author(s): Shu Chuan Chu, Taylor Charles R., Juran Kim
Publisher: Taylor & Francis Group
Published: 2020
Format
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Pages: 319
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Description

Metadata

EAN: 9780429432897
ASIN: 0429432895
Prefix: 978
Group: 0
Group Name: English language
Group Identifier: 978-0
Registrant: 429
Publication: 43289
Check Digit: 7
Formatted: 978-0-429-43289-7

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