In search of a new logic for marketing

In search of a new logic for marketing Login for the JSON version of this page.

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Title: In search of a new logic for marketing
ISBN-10: 0-470-06127-8
ISBN-13: 978-0-470-06127-5
Author(s): Christian Gronroos
Publisher: John Wiley & Sons Inc., John Wiley & Sons Ltd., John Wiley and Sons Ltd
Published: 2007
Format: Hardcover
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Pages: 689
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Description

Metadata

EAN: 9780470061275
ASIN: 0470061278
Prefix: 978
Group: 0
Group Name: English language
Group Identifier: 978-0
Registrant: 470
Publication: 06127
Check Digit: 5
Formatted: 978-0-470-06127-5

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