Electronic Word of Mouth As a Promotional Technique

Electronic Word of Mouth As a Promotional Technique Login for the JSON version of this page.

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Title: Electronic Word of Mouth As a Promotional Technique
ISBN-10: 1-138-36090-2
ISBN-13: 978-1-138-36090-7
Author(s): Shu Chuan Chu, Taylor Charles R., Juran Kim
Publisher: Routledge, Taylor & Francis Group
Published: 2018
Format
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Pages: 873
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Description

Metadata

EAN: 9781138360907
ASIN: 1138360902
Prefix: 978
Group: 1
Group Name: English language
Group Identifier: 978-1
Registrant: 138
Publication: 36090
Check Digit: 7
Formatted: 978-1-138-36090-7

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