Christopher E. Hackley Books

16 editions

Management Research Consumers Marketing Research Management Research

Doing Research Projects in Marketing, Management and Consumer Research

2004

Doing Research Projects in Marketing, Management and Consumer Research

2003

Qualitative Research in Marketing and Management

2024

Doing Research Projects in Marketing, Management and Consumer Research

2003

Marketing and Social Construction

2001

Marketing and Social Construction

2001

Qualitative Research in Marketing and Management

2024

Advertising & Promotion

Product Placement

Implicit Advertising

Related Articles from our Blog

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books-whether as a publisher, librarian, bookseller, or avid collector-you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

Read the EAN and ISBN guide
We use cookies to keep you logged in and, with your permission, Google Analytics to count visits. Cookie Policy
Accept Decline