Alan Akerson Books

The Leader As Communicator
The Leader As Communicator

By Alan Akerson, Robert P. Mai

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"The Leader as Communicator examines the many communication-based roles you must master in order to maximize your effectiveness as a leader." "The Leader as Communicator presents case studies from...

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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