Alan B. Eisner Books

Strategic Management: Texts & Cases
Strategic Management: Text And Cases
Strategic Management: Text And Cases
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Strategic Management: Creating Competitive Advantages
Strategic Management: Creating Competitive Advantages

By Gerry McNamara, DESS, Alan B. Eisner, Gregory G. Dess

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Provides readers a treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around glo...

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Strategic Management: Creating Competitive Advantages

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