Ambi Parameswaran Books

This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in th...

Nawabs, Nudes, Noodles (10th Anniversary Edition)

By Ambi Parameswaran

Average: 4.00, 2 Ratings

‘Affable and engaging’ Hindustan Times‘[An] enjoyable, nostalgic ride’ Free Press Journal‘Without this book, nearly five decades of advertising in India might have been lost to posterity’ Outlook B...

For God'S Sake: An Adman On The Business Of Religion

By Ambi Parameswaran

Average: 0.00, 0 Ratings

Nawabs, Nudes, Noodles: India Through 50 Years Of Advertising [Paperback]

By Ambi Parameswaran

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Sponge : Leadership Lessons I Learnt From My Clients

By Ambi Parameswaran

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.