Brian Kenny Books

Marketing in Small Businesses

By Brian Kenny, Karen Dyson

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Marketing in Small Business

By Kenny, Brian Kenny

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Business Policy

By George A. Luffman

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Strategic Management

By Stuart Sanderson, Edward Lea, Brian Kenny

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Strategic Management

By Stuart Sanderson, Edward Lea, Brian Kenny, George A. Luffman

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Tony Heffernan

By Tony Heffernan

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MLB Network host and commentator Brian Kenny uses stories from baseball's present and past to examine why we sometimes choose ignorance over information, and how tradition can trump logic, even whe...

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.