Brian Sheehan Books

The Cosmic Lottery

By Brian Sheehan

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Advances in business in Asia

By Chris Perryer, Victor Egan, Brian Sheehan

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Loveworks

By Sheehan Brian Associate Professor

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Loveworks expands upon Kevin Roberts's Lovemarks : The Future Beyond Brands (2004), by providing real world business examples of how many of the world's most successful brands have used the Lovemar...

Marketing management

By Sheehan Brian Associate Professor

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Blume Marketing. Marketing on line

By Brian Sheehan

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Loveworks

By Brian Sheehan, Kevin Roberts

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Loveworks

By Brian Sheehan, Kevin Roberts

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Advertising

By Ed Russell, Brian Sheehan, Stukent

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Advertising Courseware and Mimic Advertising

By Ed Russell, Brian Sheehan, Stukent

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Ireland Says Yes

By Grainne Healy, Brian Sheehan, Noel Whelan, Mary McAleese

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.