Charles J. Fombrun Books

Turning Points Creating Strategic Change in Corporations

By Charles J. Fombrun

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Leading Corporate Change: How to World's Foremost Companies Are Launching Revolutionary Change

By Charles J. Fombrun

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The Advice Business: Essential Tools and Models for Management Consulting

By Charles J. Fombrun, Mark D. Nevins

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Fame and Fortune: How Successful Companies Build Winning Reputations

By Cees Van Riel, Charles J. Fombrun

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"Fame and Fortune shows how to quantitatively measure your company's reputation, estimate its business value, and systematically enhance it over both the short- and long-term."--Jacket.

Fame and Fortune

By Charles J. Fombrun

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Essentials of Corporate Communication

By Cees Van Riel

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Strategic Human Resource Management

By Mary Anne Devanna, Noel M. Tichy, Charles J. Fombrun

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Fame and Fortune

By Charles J. Fombrun

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Reputation

By Charles J. Fombrun

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Good reputations, says Charles Fombrun, create wealth. In this thoroughly accessible book, Fombrun shows that by developing strong and consistent images, well-regarded companies generate hidden ass...

Reputation Management for New Ventures

By FOMBRUN

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.