Dan S. Acuff Books

What Kids Buy and Why
What Kids Buy and Why

By Dan S. Acuff, Daniel Acuff

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Based on the latest child development research, What Kids Buy and Why is chock-full of provocative information about the cognitive, emotional, and social needs of each age group. This book tells yo...

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Market Smart: The Best in Age and Lifestyle Specific Design
Market Smart: The Best in Age and Lifestyle Specific Design

By Dan S. Acuff

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Learn how top designers target the tastes and trends of their clients to market their products specifically for them. Sorted by consumer groups with the most purchasing power, Market Smart reveals...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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