Daniel J. Flint Books

Contemporary Wine Marketing And Supply Chain Management: A Global Perspective

By Daniel J. Flint, Susan L. Golicic, Paola Signori

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Contemporary Wine Marketing And Supply Chain Management

By FLINT, Daniel J. Flint, Daniel J. Flint, Paola Signori, Susan L. Golicic (Auth.)

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Drawing on over 200 interviews and visits with winery owners, executives and managers from over 100 companies in five countries, industry experts across marketing and supply chain management examin...

Shopper Marketing: Profiting From The Place Where Suppliers, Brand Manufacturers, And Retailers Connect

By Nancy Swift, Daniel J. Flint, Chris Hoyt

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Shopper Marketing: Profiting From The Place Where Suppliers, Brand Manufacturers, And Retailers Connect

By Daniel Flint, Nancy Swift, Daniel J. Flint, Chris Hoyt, DANIEL;HOYT, CHRIS;SWIFT, NANCY FLINT

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The shopper marketing methodology is a powerful, complete approach for satisfying target consumer demand at the point of maximum influence, and thereby driving consumers to purchase. It gives compa...

Contemporary Wine Marketing And Supply Chain Management

By Daniel J. Flint, Susan L. Golicic, Paola Signori, Daniel J. Flint; Susan L. Golicic; Paola Signori

Average: 0.00, 0 Ratings

"Contemporary wine marketing practice is changing rapidly due to the intensity of industry competition, the emergence of numerous media options, and the dynamics of market segments. As new wineries...

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.