Danny Ertel Books

Beyond arbitration
Beyond arbitration

By Danny Ertel

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Getting Ready to Negotiate
Getting Ready to Negotiate

By Roger Fisher

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This companion volume to the negotiation classic Getting to Yes explores the negotiation process in depth and presents case studies, charts, and worksheets for blueprinting and personalized negotia...

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Getting Ready to Negotiate
Getting Ready to Negotiate

By Roger Drummer Fisher

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This companion volume to the negotiation classic Getting to Yes explores the negotiation process in depth and presents case studies, charts, and worksheets for blueprinting and personalized negotia...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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