Darren Bridger Books

Decoding the irrational consumer

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"New developments in the behavioral sciences have revealed that most people do not accurately self-report their motivations. It is now understood that decision making is driven by emotions and the...

Get It Done

By Darren Bridger, David Lewis

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The Soul of the New Consumer

By Darren Bridger, David Lewis

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Boost Your Memory

By Darren Bridger

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Think Smart Act Smart

By Darren Bridger, David Lewis

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Die Neuen Konsumenten.

By Darren Bridger, David Lewis

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Slim denken slim handelen

By Darren Bridger

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Decoding the Irrational Consumer

By Darren Bridger

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Neuro design

By Darren Bridger

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Neuro Design

By Darren Bridger

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.