David Morey Books

Innovating Innovation
Innovating Innovation

By David Morey

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Innovating Innovation
Innovating Innovation

By David Morey

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The leadership campaign
The leadership campaign

By Scott Miller

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"The Leadership Campaign is a playbook for winning in the reality of today's competitive global business environment. Each of the 10 steps it offers was learned on the most intensely competitive gl...

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Leadership Campaign
Leadership Campaign

By Scott Miller, David Morey

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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