David S. Evans Books

Harlan s Globetrotters
Harlan s Globetrotters

By David S. Evans

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Harlan s Globetrotters
Harlan s Globetrotters

By David S. Evans

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Interchange Fees
Interchange Fees

By David S. Evans

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Terms of the Trade
Terms of the Trade

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Invisible Engines
Invisible Engines

By Andrei Hagiu, David S. Evans, Richard Schmalensee

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Harnessing the power of software platforms: what executives and entrepreneurs must know about how to use this technology to transform industries and how to develop the strategies that will create v...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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