Elaine Floyd Books

Getting Yours
Getting Yours

By Bambi Holzer, Elaine Floyd

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Creating Family Newsletters
Creating Family Newsletters

By Elaine Floyd

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Newsletter sourcebook
Newsletter sourcebook

By Mark Beach

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Marketing With Newsletter
Marketing With Newsletter

By Elaine Floyd

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The newsletter editor's desk book
The newsletter editor's desk book

By Marvin Arth

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Here's your press pass into the heart of any newsroom. The Newsletter Editor's Desk Book shows you how to develop a news beat that uncovers great scoops; interview to generate targeted news content...

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Quick and Easy Newsletters
Quick and Easy Newsletters

By Elaine Floyd

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Marketing With Newsletters
Marketing With Newsletters

By Elaine Floyd

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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