Guy Masterman Books

Strategic Sports Event Management
Strategic Sports Event Management

By Guy Masterman

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Comprehensive coverage of an important and growing theme and a valuable resource for students in the event and sport management fields.

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Innovative Marketing Communications
Innovative Marketing Communications

By Guy Masterman

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A vital resource for event managers and students in light of current theory, practice, and new technologies.

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Strategic sports events management
Sponsorship
Sponsorship

By Guy Masterman

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Sponsorship
Sponsorship

By Guy Masterman

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Strategic Sports Event Management
Sponsorship
Sponsorship

By Guy Masterman

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Strategic Sports Event Management
Strategic Sports Event Management
Strategic Sports Event Management

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If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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