Jeff Degraff Books

The Innovation Code
The Innovation Code

By Jeff DeGraff, Staney DeGraff

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The Innovation Code The Creative Power of Constructive Conflict Harmony is sublime in music but deadly to innovation. The only way to create new, hybrid solutions is to clash. Innovation happens w...

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The Creative Mindset
The Creative Mindset

By Jeff DeGraff, Staney DeGraff

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“In this era of AI and increasing automation, creativity is what sets us apart. Jeff and Staney DeGraff show us how to master the creative mindset.” —Tan Le, Founder, EMOTIVNearly...

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The Innovation Code Card Game
The Innovation Code Card Game

By Jeff DeGraff, Staney DeGraff

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The Competing Values Card Deck is a great, immersive experience for organizations. The card deck helps teams sort themselves into the quadrants of the Innovation Code model and then uses the includ...

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Innovation you
Innovation you

By Jeffrey Thomas DeGraff

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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