Joe Pulizzi Books

Get Content Get Customers: Turn Prospects into Buyers with Content Marketing

By Joe Pulizzi

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Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less

By Joe Pulizzi

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"How do you cut through the noise, commotion, and bad information that is right now cluttering up your customers' digital space? Epic Content Marketing - One of the world's leading experts on conte...

Get Content. Get Customers

By Barrett Newt Pulizzi Joe

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The Will to Die

By Joe Pulizzi

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Content Inc. Second Edition

By Joe Pulizzi

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Content Inc

By Joe Pulizzi

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Get Content Get Customers

By Joe Pulizzi

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Managing Content Marketing

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Will to Die

By Joe Pulizzi

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Will to Die

By Joe Pulizzi

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How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.