Johan F. M. Swinnen Books

The economics of chocolate
The economics of chocolate

By Mara P. Squicciarini, Johan F. M. Swinnen

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This book, written by global experts, provides a comprehensive and topical analysis on the economics of chocolate. While the main approach is economic analysis, there are important contributions fr...

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Economics of Beer
Economics of Beer

By Johan F. M. Swinnen

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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