John McDonald Books

The Greatest Battles of World War II
The Greatest Battles of World War II

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A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors
A Ghost's Memoir: The Making of Alfred P. Sloan's My Years with General Motors

By John McDonald

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"Published in 1964, My Years with General Motors was an immediate best-seller and today is considered one of the few classic books on management. The book is the ghostwritten memoir of Alfred P. Sl...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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