John Sculley Books

Odyssey Pepsi to Apple with Jo

By John Sculley

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Odyssey: Pepsi to Apple: A Journey of Adventure, Ideas, and the Future

By John Sculley, John A. Byrne

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Odyssey: Pepsi to Apple... a Journey of Adventure, Ideas and the Future

By John Sculley, John A. Byrne

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Odyssey

By John Sculley, John A. Byrne

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The time is ripe for a new breed of innovative entrepreneurs to build businesses across industries that will bring in billions of dollars, while changing people's lives for the better. Sculley lays...

Moonshot

By John Scully

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ODYSSEY Pepsi to Apple... a Journey of Adventure ideas and the Future

By JOHN With John A. Byrne SCULLEY

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IT Business Partnerships: A Field Guide: Paving The Way For Business And Technology Convergence

By Joseph Topinka, John Sculley

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Business leaders who want to move their companies toward true business and technology convergencethat sweet spot where IT and business units are so strategically intertwined that they operate almo...

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.