Karin M. Ekström Books

Shoes
Shoes

By Helen Persson

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Elusive Consumption
Elusive Consumption

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Elusive Consumption
Elusive Consumption

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Consumer behaviour
Consumer behaviour

By Karin M. Ekstrom

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Children media and consumption
Children media and consumption

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Museum Marketization
Museum Marketization

By Karin M. Ekstrom

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Museum Marketization
Museum Marketization

By Karin M. Ekstrom

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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