Kenneth Zimmerman Books

Electronic Marketing: Integrating Electronic Resources into the Marketing Process

By Joel Reedy

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Instructor's manual and test bank to accompany Electronic marketing

By Joel Reedy

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Alice Cooper Golf Monster

By Kenneth Zimmerman, Keith Zimmerman

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The man who invented shock rock tells the amazing and, yeah, shocking story of how he slayed his thirsty demons—with a golf club. It started one day when Cooper was watching a Star Trek rerun betwe...

Alice Cooper, Golf Monster

By Alice Cooper

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Wretched excess, rock stardom, and golf—from the man who invented shock rockIn this tell-all memoir, Alice Cooper speaks candidly about his life and career, including all the years of rock ’n’ roll...

How to Convert ISBN-10 to ISBN-13 (and Vice Versa): A Complete Guide

If you’re in the world of books—whether as a publisher, librarian, bookseller, or avid collector—you’ve likely come across the terms ISBN-10 and ISBN-13. Understanding these formats and knowing how to convert between them is essential for maintaining consistency and compatibility in book records. In this post, we’ll cover everything you need to know about ISBN conversions, step by step.

What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.