Kjell Gronhaug Books

Research Methods In Business Studies
Research Methods In Business Studies

By Pervez N. Ghauri, Kjell Gronhaug, Pervez Ghauri, Ghauri, Pervez, Ghauri, Pervez, Gronhaug, Kjell, Dr Kjell Gronhaug

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This clear and concise guide is ideal for business students taking a course in research methods, or undertaking a dissertation or report on a work placement project. Research Methods in Business St...

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Qualitative marketing research
Qualitative marketing research

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Qualitative marketing research
Qualitative marketing research

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Innovation
Innovation

By Kjell Gronhaug

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