Lee Cockerell Books

The Customer Rules
The Customer Rules

By Lee Cockerell

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The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. Lee Cockerell kno...

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The customer rules
The customer rules

By Lee Cockerell

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The former executive vice president of Walt Disney World examines how to serve customers with consistency, efficiency, creativity, and sincerity.

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Time Management Magic
Time Management Magic

By Lee Cockerell

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Career Magic
Career Magic

By Lee Cockerell

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Ponga magia en su empresa
Ponga magia en su empresa

By Lee Cockerell

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Lee Cockerell, who ran Walt Disney World Resort operations for over a decade, shares the leadership principles that not only guided his own journey from a poor farm boy in Oklahoma to the head of o...

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El cliente pone las reglas
El cliente pone las reglas

By Lee Cockerell

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Creeer magie
Creeer magie

By Lee Cockerell

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Creating Magic
Creating Magic

By Lee Cockerell

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“It’s not the magic that makes it work; it’s the way we work that makes it magic.”The secret for creating “magic” in our careers, our organizations, and our lives is simple: outstanding leadership—...

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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