Magdalene Keaney Books

Fashion and advertising
Fashion and advertising

By Magdalene Keaney

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'Fashion and Advertising' offers hardworking, incisive and comprehensive advice on all aspects of the genre. Image portfolios combined with the photographers' comments on what has influenced their...

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Moda y publicidad
Moda y publicidad

By Magdalene Keaney

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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