Mark McGuinness Books

Resilience
Resilience

By Mark McGuinness

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Chaos
Chaos

By Andrew Fowler, Mark McGuinness

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Mobile methodologies
Mobile methodologies

By Lesley Murray, Mark McGuinness, Benjamin Fincham

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"How do we research and represent mobile experiences: of being in place momentarily, of passing through? This book explores the movement of bodies through space, examining perceived limitations and...

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21 Insights
21 Insights

By Mark McGuinness

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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