Marlis Schweitzer Books

Testimonial Advertising in the American Marketplace
Testimonial Advertising in the American Marketplace

By Marlis Schweitzer

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This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this e...

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Transatlantic Broadway
Transatlantic Broadway

By M. Schweitzer

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Transatlantic Broadway
Transatlantic Broadway

By M. Schweitzer

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Testimonial Advertising in the American Marketplace
Staging fashion 1880 1920
Performance Studies in Canada
Performance Studies in Canada
When Broadway Was the Runway
When Broadway Was The Runway Theater Fashion And American Culture
When Broadway was the runway

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