Martin Mocker Books

Designed for Digital
Designed for Digital

By Jeanne W. Ross, Cynthia M. Beath, Martin Mocker

Average: 0.00, 0 Ratings

One of Forbes's Top 10 Technology Books of the Year How to redesign ‘big, old’ companies for digital transformation and success—with examples from 300+ business leaders and 30+ organizations, inclu...

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Designed for Digital
Designed for Digital

By Jeanne W. Ross, Cynthia M. Beath, Martin Mocker

Average: 0.00, 0 Ratings

One of Forbes's Top Ten Technology Books of the Year How to redesign ‘big, old’ companies for digital transformation and success—with examples from 300+ business leaders and 30+ organizations, incl...

Read More

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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