Michael L. Ahearne Books

Selling Today
Selling Today

By Gerald L. Manning

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Selling Today: Partnering to Create Value
Selling Today: Partnering to Create Value

By Gerald L. Manning, Barry L. Reece, Michael L. Ahearne

Average: 0.00, 0 Ratings

NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs s...

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If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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