Mohamed Zairi Books

Customer Insight
Customer Insight

By Professor Mohamed Zairi

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Measuring Performance for Business Results
Measuring Performance for Business Results

By Mohamed Zairi

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This book shows, through the use of case studies, how measuring company performance can improve bottom line results. Performance measurement plays a crucial role in Total Quality Management. Within...

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Measuring Performance for Business Results
Measuring Performance for Business Results

By Mohamed Zairi

Average: 0.00, 0 Ratings

This book shows, through the use of case studies, how measuring company performance can improve bottom line results. Performance measurement plays a crucial role in Total Quality Management. Within...

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Best Practice
Best Practice

By Mohamed Zairi, Richard Duggan

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What is an EAN and How Does it Relate to an ISBN?

If you’ve ever purchased a product online or in a store, you’ve likely come across a barcode. Behind these barcodes lies a standardized system that makes modern commerce possible. Two key codes often encountered are the EAN (European Article Number) and ISBN (International Standard Book Number). But what are they, how are they connected, and why are they so crucial? Let’s explore.

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