Moran Cerf Books

Consumer Neuroscience
Consumer Neuroscience

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A comprehensive introduction to using the tools and techniques of neuroscience to understand how consumers make decisions about purchasing goods and services.Contrary to the assumptions of economis...

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Consumer Neuroscience
Consumer Neuroscience
Consumer Neuroscience

By Moran Cerf, Manuel Garcia Garcia, Philip Kotler

Average: 0.00, 0 Ratings

A comprehensive introduction to using the tools and techniques of neuroscience to understand how consumers make decisions about purchasing goods and services.Contrary to the assumptions of economis...

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Single Neuron Studies of the Human Brain
Single Neuron Studies of the Human Brain
Single Neuron Studies of the Human Brain
Single Neuron Studies Of The Human Brain Probing Cognition
Biometrics and Neuroscience Research in Business and Management
Biometrics and Neuroscience Research in Business and Management
Biometrics and Neuroscience Research in Business and Management

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